To get stakeholders asking questions that take advantage of new tools quickly, we need to have an intentional strategy to communicate the change with them.
Making Analytics Useful: Align to Business Goals
We want️ ️our ️work to have an impact. Along with personal fulfillment, analytics that don’t have an impact are less likely to lead to more trust or budget, and by extension, career safety and growth. One of the main ways people expend effort on analytics without having an impact, or at least, having less of […]
The Five Ws of Analytics Business Requirements
If analytics thrives on accuracy and storytelling, maybe borrowing a time honored method from journalism will help us improve both. Instead of treating an analytics business requirement or ad hoc request as a cut and dry task to execute, what if we investigate the story that drives it? Mix in a couple Radical Analytics principals […]